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Search results for “Customer Loyalty”
Hotels want to capitalize on the direct trend - but for how long?
03/15/2021
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7:10:36 PM
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OTAs are already working to erode any competitive advantage built up by the hotel chains.
Addressing consumers across a new customer journey
03/29/2021
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2:20:26 PM
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After an unprecedented year that disrupted every category of business, brands are leaning in to reimagine the way they engage at every point in a consumer’s journey.
How travel brands are using Apple's App Clip to drive engagement, touchless experiences
03/19/2021
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3:43:17 PM
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Travel brands are increasingly tapping into App Clip to catch up with rising trends consolidated by the epidemic such as touchless experiences and to drive engagement.
For hotels the future is branded. Or is it?
03/24/2021
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6:17:49 PM
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American hotels have been jumping on the branding wagon since 1952. Could consumer behavior changes from the epidemic and ever-evolving online search turn the tide?
Deutsche Hospitality CEO: Finding the right partner in China is important
03/15/2021
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10:48:55 PM
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The German hotel group plans to quintuple its hotel portfolio by 2025, partly through mergers and acquisitions.
Family-activity space provider Mini Mars secures tens of millions of yuan
02/04/2021
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1:47:06 PM
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The company aims to launch more than 10 stores across the country in 2021.
Looking at novel variables for evaluating e-commerce activities of shoppers
12/18/2020
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8:00:59 AM
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Where is “night economy” thriving? How can online grocery shoppers be targeted for travel products? Agile travel e-commerce brands can learn from China about how to find ways to get into the shopping loop of consumers and boost their business recovery.
How to keep your direct guests and steer the traveler booking motivations away from the OTAs?
01/13/2021
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9:29:43 PM
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Selling on value vs selling on price alone can compensate to a great extent the budget limitations and online dominance by the OTAs.
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